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Sweet Cup Gelato & Sorbet expands with second location, manufacturing facility
Sweet Cup Gelato & Sorbet is growing. The local business has expanded and opened their second location in Garden Oaks/Oak Forest at 3444 Ella Boulevard this year, and are opening their first manufacturing facility this spring to keep up with product demands and whole sale offerings.
Meet Jasmine Chida of Sweet Cup, Gelato & Sorbet Originale
Today we’d like to introduce you to Jasmine Chida.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I was inspired by a trip to Italy; I fell in love with the food, culture, and history. The ingredients and passion put forth in their cuisine was inspiring. I have always loved ice cream it’s my absolute favorite dessert. My diet in Italy every day consisted of pizza, pasta, wine, and gelato. When I got back, I started to venture out to find gelato and sorbets which I had in Italy, but there were not many shops at the time that had the product or what was similar to what I had in Italy.
SweetCup Gelato Is Expanding to Garden Oaks
“EVERYTHING WE DO at SweetCup is based on what our customers want,” says owner Jasmine Chida.
Since opening her store — which is famous for its local take on the Indian frozen sweet treat known as Texan kulfi — in 2012, Chida says much of the input has been that suburbanites often choose to dine in Montrose with dessert at SweetCup as a goal. In the past year, she began looking toward the areas of the Heights, Garden Oaks and Oak Forest as possible locations in which to open a second store. Deciding she wanted to be outside the Loop this time, she eliminated the Heights and settled on Garden Oaks, which she describes as “a cute, seriously underrated neighborhood.”
BEST ICE CREAM
Sweet Cup Gelato opened in 2012 and has been Houston's most underrated ice cream shop — until now. It's a complete mystery as to why more people aren't raving about inventive and exotic flavors like Kashmir Rose, Bacio (after the Italian chocolate-hazelnut candy) and Malai Kulfi.
Every year we give the people of Houston what they need. No need to fear the dark, especially when it comes to All Hallows’ Eve. Some people mistake our novelty flavor, Vampire’s Delight, for a caramel chocolate based on it’s color. If any actual vampire is foolish enough to fall for it, another sucker is slain. If you haven’t tried this flavor, you’re now in luck. Based off of high demand, we are bringing out this savory flavor of roasted garlic and black salt. We will have it out by Tuesday or Wednesday of next week in time for Halloween. If you’d like to know more about this flavor, you can check out Houstonia’s scoop on it.
Jasmine Chida, owner of Sweet Cup Gelato, is conquering the cold confectionery scene. After a trip to Italy nearly 10 years ago, she found her passion. Jasmine took over an abandoned ice cream shop in Montrose. I’m happy Sweet Cup moved in, because their gelato is truly authentic and she features some really fun flavors.
Houston’s adventurous eaters have a new treat to try: smoky butterscotch barbecue gelato. The rodeo-inspired flavor is a collaboration among John and Veronica Avila and Jasmine Chida, of SweetCup Gelato. The flavor features tamarind barbecue sauce and smoked pecans.SweetCup describes the taste experience in flavor layers: “this new flavor captures the smoky essence of the pecans combined with a Texas classic butterscotch leaving a lingering smoky barbecue flavor at the tip of your tongue.”
To celebrate the 50th anniversary of the moon landing, SweetCup, a popular gelato minichain in Houston, will be serving up a flavor to honor the moment: H-Town Blue Moon. The signature flavor will roll out to both SweetCup locations in Montrose and Garden Oaks on Friday, and will be available all month.H-Town Blue Moon is made with blueberries, lemon, and raspberries, and all are mixedin a marshmallow cream base. The berries create the dense purple/blue flavor naturally, according to SweetCup.
Jasmine Chida didn’t dream of opening a gelato shop. In fact, she had never tasted gelato before her honeymoon trip to Italy in 2010.But SweetCup, her self-owned and -operated gelato shop tucked next to Woodbar on Montrose, seems like a natural segue when Chida talks about her passion for ice cream growing up.